Decoding Clickbait: Why We Click and How It Affects Media
Clickbait refers to sensationalist or misleading headlines designed to entice users to click on a link. Usually, these headlines exaggerate, distort, or simplify the reality to create curiosity or urgency. For example, a headline may read, “You Won’t Imagine What This Celebrity Did Next!” Such headlines exploit our natural curiosity and the will for instant …
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